Student Marketeer – Universität Luzern/HSLU

Bull AG seeks a Student Marketeer in Lucerne to act as a Red Bull brand ambassador on campus, driving sales and engaging university students through events and direct interaction.

This part-time, on-site position operates within a global brand ambassador initiative. The primary objective is to strengthen the Red Bull brand presence at the University of Lucerne and surrounding areas, connecting with students to boost product awareness and sales figures.

Responsibilities

• Represent the Red Bull brand and products as an official ambassador.
• Serve as a knowledgeable sales expert for the brand.
• Guarantee flawless execution of all brand activities.
• Enhance brand perception and product knowledge among the student community and local region.
• Attract new customers and generate enthusiasm among university attendees.
• Boost overall sales performance.
• Oversee brand management activities specifically within the campus environment.
• Build and sustain direct relationships with consumers and customers.
• Encourage individuals to try the products.
• Staff Red Bull events to deliver memorable brand experiences for attendees.

Requirements

• Demonstrate a strong passion for the Red Bull brand and its products.
• Possess outstanding communication abilities.
• Display a charismatic, energetic, positive, and outgoing demeanor.
• Be deeply involved in student life, with a comprehensive grasp of the university environment, local city, and regional scene, including hidden gems and popular spots.
• Be highly approachable and social, capable of connecting with diverse individuals in various situations.
• Hold a creative mindset and entrepreneurial spirit, coupled with a strong sense of responsibility and initiative.
• Successfully balance part-time employment with academic studies, with availability for evening and weekend shifts preferred.
• Show a strong desire to learn and apply new skills, particularly in marketing, negotiation, and sales.
• Maintain connections with various influential groups and individuals across the campus.
• Be willing to travel 20-30% of the time.

What the company offers

• Prioritize flexible scheduling over traditional 9-to-5 hours.
• Provide a creative and dynamic work environment.

About the company

Bull AG runs what is described as the most dynamic and empowered brand and product ambassador program globally, fostering a culture of creativity and flexibility.

• The ambassador program is recognized as the most dynamic and empowered in the world.
• The company values flexibility over rigid schedules.
• The work atmosphere is designed to be highly creative.