The Clienteling & Data Project Manager at Richemont's Roger Dubuis brand will manage customer data quality, drive CRM strategy into actionable clienteling initiatives, and coordinate cross-functional execution to enhance customer engagement and retention.
Roger Dubuis, a contemporary Haute Horlogerie brand recognized for its bold designs and global boutique network, is seeking a Clienteling & Data Project Manager. This role focuses on transforming CRM strategy into effective clienteling actions, ensuring data quality, and supporting frontline teams in delivering personalized customer experiences.
Responsibilities
- Maintain and improve the accuracy, consistency, and richness of the customer database.
- Structure and segment data to enable targeted clienteling efforts.
- Convert CRM strategies into practical clienteling programs.
- Help store teams use customer insights to foster personalized interactions.
- Identify and target specific client groups for activation campaigns, including events and outreach.
- Oversee activation schedules and coordinate execution across departments.
- Track and analyze key performance indicators such as repurchase rates, purchase frequency, and average order value.
- Deliver regular performance reports with actionable recommendations.
- Serve as the primary liaison between boutiques, markets, marketing, and commercial teams.
- Ensure consistency across CRM efforts, share best practices, and drive adoption of clienteling tools and processes.
Requirements
- Bachelor's or Master's degree in Marketing, Business, or a related discipline.
- 3 to 7 years of professional experience in CRM, clienteling, or customer engagement.
- Hands-on experience with Salesforce and The View CRM platforms.
- Strong proficiency in Excel or comparable analytical software.
Nice to have
- Prior experience in retail, luxury, or premium market segments is highly valued.
About the company
Roger Dubuis operates with a strong sense of determination, pursuing excellence and leveraging unique expertise to create distinctive timepieces. The brand maintains a global presence through an exclusive network of boutiques and sales channels.
- Driven by determination and a relentless pursuit of excellence.
- Values unique skills and specialized expertise.
- Maintains a global presence through an exclusive sales and boutique network.
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