The Digital Marketing Manager at 4-Axis Aviation AG is responsible for driving the company's online presence through strategic planning and execution. This position focuses on enhancing app visibility, optimizing advertising spend, and fostering community engagement across various digital channels.
Responsibilities
Create and execute full-scale digital marketing plans.
Oversee and refine paid advertising efforts across platforms like Google Ads and Apple Search Ads.
Evaluate campaign results to generate insights that boost return on investment.
Work closely with creative and technical teams to align marketing initiatives.
Apply search engine optimization and app store optimization techniques to improve organic rankings.
Maintain and grow the brand's social media channels to cultivate an active user base.
Establish and manage collaborations with influencers and partner brands to increase app downloads.
Requirements
Bachelor's degree in Marketing, Business, or a related discipline, or comparable professional experience.
Minimum of three years in digital marketing, with a preference for candidates from the mobile app or technology sectors.
Demonstrated success in running paid advertising campaigns on major platforms.
Proficiency in data analysis using tools such as Google Analytics or Appsflyer.
Solid understanding of SEO and ASO methodologies.
Strong interpersonal and organizational abilities.
Innovative problem-solving approach with a creative outlook.
What the company offers
Competitive salary structure.
Full health insurance coverage.
Collaboration opportunities with major technology partners like Apple and Google.
Quelle: öffentlich zugängliche Karriereseite des Arbeitgebers. Batchly ist nicht der Arbeitgeber und steht nicht notwendigerweise in einem Vertragsverhältnis mit dem Unternehmen.