Digital Analytics Consultant - Geneva (H/F)

Fifty Five seeks a Digital Analytics Consultant in Geneva to lead CRM-focused data projects for clients across luxury, FMCG, and other sectors, blending strategic consulting with technical execution.

This position sits within the Geneva-based consulting team at Fifty Five, a strategic data pillar of The Brandtech Group. The role focuses on delivering data-led CRM projects that help clients optimize customer acquisition, conversion, and media efficiency across multiple industries.

Responsibilities

• Produce client reports tracking digital performance against defined KPIs.
• Improve website conversion rates through data analysis and web testing.
• Optimize online media purchasing strategies and CRM initiatives.
• Structure and analyze data to align with industry-specific business metrics.
• Build operational expertise in conversion optimization and media buying.
• Ensure high-quality deliverables that meet client expectations.
• Develop advanced audience segments and refine marketing automation workflows.
• Measure and enhance CRM activation effectiveness.
• Maintain deliverable integrity through close collaboration with internal teams, clients, and technical partners.
• Oversee content, format, and quality of all client outputs.
• Monitor technical and operational implementation of deliverables as needed.
• Partner with cross-functional teams to expand the company's marketing and technical service offerings.

Requirements

• Master's degree in business, engineering, or equivalent qualification.
• Professional experience in digital marketing, consulting, business intelligence software, or media agencies.
• Hands-on experience with web analytics platforms.
• Solid understanding of online acquisition channels including SEO, SEM, bid management, display, programmatic, affiliates, email, and social media.
• Fluency in both French and English with strong oral and written communication abilities.
• Strong analytical capabilities with proficiency in statistical software and data visualization tools.
• Solid grasp of business dynamics and market trends.
• Proven ability to interact effectively with clients.
• Collaborative mindset and strong team spirit.
• Genuine enthusiasm for emerging technologies and the digital landscape.

What the company offers

• Engage with diverse CRM challenges, including advanced segmentation and marketing automation optimization.
• Occasional travel opportunities within Switzerland and internationally, including trips to Paris.

About the company

Fifty Five operates as a data-driven consultancy helping brands leverage AI and data to enhance marketing operations. As part of The Brandtech Group, the company combines strategy consulting, cloud services, media advisory, and customer experience expertise. With a team of over 320 digital specialists and offices across three time zones, the organization supports clients in becoming omnichannel entities that control their digital ecosystem efficiency. The company has been recognized for its commitment to employee well-being, including placement in the Best Workplaces France ranking in 2018.

• Prioritizes employee well-being and work-life balance.
• Recognized as a Best Workplace in France in 2018.