Global Brand Director Avapritinib – Global Launch Center

Sanofi seeks a Global Brand Director for Avapritinib within its Global Launch Center in Rotkreuz. This senior role focuses on maximizing the commercial potential of Ayvakit in the Rare Diseases sector through strategic global launches.

Positioned within a new, entrepreneurial entity that holds significant authority over global launch strategies, this role is based in Zug, Switzerland, alongside a co-located team of roughly 150 professionals. The primary objective is to ensure the long-term success of Ayvakit within the Rare Diseases Franchise by maximizing its market potential.

Responsibilities

• Create and implement detailed educational strategies for healthcare professionals to enhance scientific knowledge of Avyakit.
• Develop creative peer-to-peer learning formats, such as interactive workshops and case-based sessions.
• Manage the identification, mapping, and engagement of Key Opinion Leaders to establish a strong network of expert educators.
• Plan and execute scientific exchange programs at major medical conferences.
• Oversee the creation of patient-facing materials, with a specific focus on markets outside the United States.
• Organize advisory boards and expert panels to extract actionable insights and pinpoint areas where knowledge is lacking.
• Collaborate with the device team to develop, train, and implement messaging related to medical devices.

Requirements

• A Bachelor’s degree with at least eight years of relevant experience, or an Advanced degree (such as a pharmD) with four years of experience.
• A strong history in global or local marketing roles, with proven leadership in developing brand strategies.
• Prior experience leading or significantly contributing to the launch of a specialty disease product.
• Ability to lead cross-functional brand teams within matrix organizations without direct line authority.
• Demonstrated capability in crafting and executing comprehensive omni-channel strategies.

Nice to have

• Experience serving as a brand lead for US or Ex-US markets.

What the company offers

• Comprehensive health and well-being benefits, including high-quality healthcare coverage.
• Fourteen weeks of gender-neutral parental leave.
• Career growth opportunities through scientific, leadership, and cross-functional transitions.

About the company

Sanofi operates as an R&D-driven, AI-powered biopharma company dedicated to improving people’s lives. The organization encourages collaboration beyond traditional expertise, fostering new ideas through diverse, multidisciplinary teams. United by a desire to make miracles happen, Sanofi brings together people from various backgrounds and roles to achieve its mission.

• An R&D-driven, AI-powered approach to biopharma.
• A culture of collaboration that sparks new ideas through diverse teams.
• A unified desire to make miracles happen through people from different backgrounds.