Director, Global Marketing – Selatogrel

Viatris · schweiz

Viatris seeks a Director for Global Marketing to lead the commercial strategy and launch planning for Selatogrel, requiring extensive pharmaceutical industry experience.

This position is tasked with creating and sustaining the long-term commercial strategy for the Selatogrel product. The director will design scalable market entry models, define launch sequencing, and contribute commercial insights to the broader cardiology portfolio lifecycle plans.

Responsibilities

  • Create and update the comprehensive commercial plan for Selatogrel, incorporating data on patient flow, epidemiology, market size, pricing, access, supply chain, and investment requirements.
  • Develop scalable go-to-market frameworks and launch sequencing strategies that account for market opportunities, healthcare system dynamics, regulatory constraints, and supply readiness.
  • Collaborate with Global Market Access and HEOR teams to translate payer value strategies, pricing scenarios, economic models, and access insights into brand and launch plans.
  • Oversee the global commercial budget in coordination with Finance, ensuring resource allocation and phasing align with strategic goals and launch readiness.
  • Lead strategic initiatives, business case development, and scenario planning to provide clear executive-level recommendations on risks, trade-offs, and investment impacts.
  • Establish, monitor, and align the organization around key metrics to track launch performance.
  • Provide commercial input to Strategic Lifecycle Plans for the cardiology portfolio and partner with New Product Planning and Business Development to identify growth opportunities.

Requirements

  • Bachelor’s degree in Life Sciences, Business, or a related field.
  • At least 10 years of commercial experience in the pharmaceutical or biotech sector, including global or regional leadership roles.
  • Minimum of 5 years in new product planning, portfolio strategy, commercial strategy, or launch planning.
  • Fluent proficiency in English, including speaking, reading, and writing.
  • Willingness to travel internationally for approximately 20–30% of the time.

Nice to have

  • Advanced degree such as an MBA, MSc, or PharmD.
  • Proficiency in additional languages.

What the company offers

  • Competitive salary packages.
  • Comprehensive benefits.
  • An inclusive work environment that values diverse experiences and perspectives to make a positive impact.

About the company

Viatris is a global healthcare company that bridges the gap between generics and branded medicines. The company supplies high-quality medicines to approximately 1 billion patients annually, with a mission to empower people worldwide to live healthier at every stage of life.

  • Bridging the divide between generics and brands.
  • Empowering people to live healthier at every stage of life.
  • Serving approximately 1 billion patients annually with high-quality medicines.

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