(Junior) Growth Marketer – E-Commerce

Entyre & Pflegewegweiser seeks a Junior Growth Marketer for its new e-commerce venture in Zurich. The role focuses on managing paid search and social campaigns to build the shop from scratch.

This position sits within the Pflegewegweiser Shop startup, tasked with establishing an e-commerce business from the ground up. The successful candidate will report to the Senior Growth Manager and collaborate closely with the Chief Business Development Officer to drive initial growth and sales.

Responsibilities

• Manage Google Search, Shopping, and Performance Max campaigns, including asset creation and budget allocation.
• Maintain the Merchant Center and shopping feeds to ensure data accuracy and healthy account diagnostics.
• Plan, execute, and refine Meta advertising campaigns while producing or directing the necessary creative assets.
• Construct and continuously optimize marketing funnels that cover the entire customer journey.
• Design and run experiments to uncover new growth avenues beyond routine optimization tasks.
• Collaborate with the Head of E-Commerce to develop and test new business models.
• Critically evaluate existing processes and setups, iterating on them to improve efficiency.
• Enhance the overall shop experience to boost sales and customer satisfaction.
• Analyze marketing and sales KPIs to identify opportunities for growth and operational efficiency.

Requirements

• One to two years of marketing experience, ideally gained at a startup, scale-up, or agency.
• Practical, hands-on experience running paid advertising campaigns on Google Ads and Meta platforms.
• A data-driven mindset with a solid understanding of e-commerce and marketing KPIs, including comfort with reporting.
• Professional proficiency in both German and English at a C1 level or higher.

Nice to have

• Prior experience managing Google Merchant Center and shopping feeds.
• Familiarity with Shopify or similar e-commerce platforms.
• Basic creative skills using tools like Canva, CapCut, or Figma, along with experience briefing creative agencies.
• Knowledge of A/B testing, conversion rate optimization (CRO), and funnel analytics.
• An interest in the healthcare or homecare sector, or a strong curiosity to learn about it.

What the company offers

• Direct access to leadership with streamlined decision-making processes and minimal bureaucracy.
• A small, independent team environment where test results are implemented quickly.
• The autonomy and fast pace of a startup, supported by the resources of an international organization.

About the company

Entyre & Pflegewegweiser is a rapidly expanding health-tech scale-up with over 500 employees across Switzerland and the United States. The company is driven by a mission to help people live independently at home. Its culture emphasizes speed, high performance, and a relentless focus on critical objectives, encouraging employees to act like owners and simplify processes to deliver exceptional support to families.

• Deliver exceptional support by anticipating needs and solving problems quickly.
• Prioritize speed and maintain a ruthless focus on the most critical objectives.
• Raise performance standards and eliminate mediocrity.
• Question, simplify, and accelerate existing processes.
• Take initiative, act like owners, and make bold decisions.