Key Account Manager DACH – Pure Play

Stokke AG seeks a Key Account Manager DACH to lead strategic partnerships with pure-play retailers like BabyWalz. This remote role focuses on driving digital and in-store growth through joint business planning, performance analysis, and cross-functional collaboration.

This position is central to defining how families in the DACH region engage with Stokke both online and in physical stores. The role blends strategic account management with day-to-day operational execution, requiring close collaboration with internal teams such as Sales, Marketing, Ecommerce, Supply Chain, and Finance. It is a remote position based in the DACH region, with regular travel needed for customer meetings.

Responsibilities

• Manage and nurture the partnership with BabyWalz and other selected DACH pure-play retailers.
• Develop and implement a long-term strategy for key account collaborations.
• Create and execute Joint Business Plans to foster sustainable growth.
• Monitor sell-in and sell-out metrics to spot potential risks and opportunities early.
• Provide accurate Latest Estimates and ensure high forecast precision.
• Analyze promotions, margins, and commercial investments to maximize return on investment.
• Identify new distribution channels, assortment improvements, and product range expansions.
• Lead monthly sales forecasting efforts in coordination with demand and inventory planning.
• Enhance digital sales by refining product pages, content accuracy, and conversion rates.
• Evaluate and improve campaign and promotional outcomes through continuous optimization.
• Collaborate with Marketing and Ecommerce to ensure brand-aligned retail media activations.
• Conduct and lead monthly performance reviews with key accounts.

Requirements

• Demonstrated experience managing or supporting major DACH national accounts, preferably including online pure players.
• Strong analytical skills with advanced Excel proficiency and the ability to interpret sales and performance data.
• Solid understanding of digital sales performance, online content quality, and campaign execution.
• Commercially minded with strong planning, forecasting, and organizational skills.
• Confident communicator and collaborative partner across internal teams and customer organizations.
• Willingness to travel regularly across the DACH region.

What the company offers

• Responsibility for strategically important DACH retail partners, with BabyWalz as a lead account.
• The opportunity to shape and grow Stokke’s presence across national and digital retail.
• A collaborative, high-performing global brand environment.
• Real development opportunities within a premium, purpose-driven company.
• Competitive compensation aligned with experience and responsibilities.