Marketing Specialist

Roger Dubuis seeks a Marketing Specialist in Meyrin for a 12-month onsite role to manage Swiss market strategy, trade marketing, and visual merchandising initiatives.

This position serves as the primary link between headquarters, local stakeholders, and retail partners within the Swiss market. The specialist is responsible for executing marketing strategies that boost brand desirability and client engagement while adapting global initiatives to local needs. The role is structured as a 12-month fixed-term contract based in Meyrin.

Responsibilities

• Adapt and implement headquarters marketing campaigns for the local market.
• Partner with boutiques and external collaborators to launch marketing activities.
• Track and control advertising and promotional spending.
• Plan and execute high-profile events at retail locations and with key partners.
• Define target audience criteria and ensure the quality of customer experiences.
• Analyze campaign performance data to improve future activations.
• Manage marketing budgets with a focus on return on investment.
• Apply visual merchandising standards consistently across all sales channels.
• Design window displays and in-store installations to improve brand visibility.
• Visit retail sites to check execution quality and create improvement plans.
• Handle logistics for visual merchandising, including deliveries and setup.
• Manage traveling exhibitions and local visual projects to maintain brand coherence.
• Organize factory tours to deepen client relationships and brand loyalty.
• Create custom experiences for VIP clients and media to highlight craftsmanship.
• Manage all details of client visits to ensure a seamless and memorable experience.
• Use exclusive experiences to strengthen emotional connections with the brand.

Requirements

• Demonstrated background in trade marketing with strong retail awareness.
• Capacity to handle multiple projects independently from start to finish.
• Excellent interpersonal skills for cross-functional collaboration and influence.
• Proactive, structured approach with a focus on solutions and ownership.
• Ability to thrive in a fast-paced, adaptable work environment.
• High attention to detail and dedication to operational excellence.
• Fluency in both English and French.
• Competence in using MS Office applications.
• Readiness to travel frequently for site visits and events.

Nice to have

• Prior experience in the luxury or watchmaking sectors.
• Proficiency in the German language.
• Familiarity with SAP systems.

What the company offers

• Comprehensive talent development and learning programs.
• Engaging work environment with ambitious projects.
• Opportunities for international career growth within the Richemont Group.
• Access to a modern workplace facility.
• Flexible working hours.
• Various on-site services for employee convenience.
• Paid time available for volunteer activities.

About the company

Roger Dubuis combines centuries-old craftsmanship with a relentless drive for innovation. The brand is known for its technical precision, having created over 1,300 calibres and secured more than 400 patents. It produces fine timepieces that merge aesthetic beauty with understated sophistication, linking its rich heritage to future advancements.

• Driven by a strong passion for innovation and creativity.
• Renowned for mastery in complex watchmaking mechanisms.
• Blends traditional savoir-faire with modern inventive spirit.
• Creates timepieces that balance technical ingenuity with aesthetic elegance.