Perk Yokoy seeks a Web Specialist for a 12-month fixed-term contract in Switzerland. This hybrid mid-level role bridges web development and marketing, managing the full lifecycle of web requests and supporting the web roadmap.
This position serves as the critical link between the web development team and the broader business, specifically sitting at the intersection of Marketing and Web Development. The specialist is responsible for managing the intake and lifecycle of all web requests while providing direct support to the Head of Web in executing the strategic web roadmap.
Responsibilities
- Manage the entire web request process, including receiving, qualifying, triaging, and prioritizing inputs from various stakeholders.
- Ensure all project briefs meet established standards and are fully completed before any work is scoped or scheduled.
- Keep the web backlog and sprint board current, providing clear visibility on task status, ownership, and any blockers.
- Act as the primary project manager for day-to-day operations, aligning web developers with business stakeholders on scope, delivery timelines, and potential risks.
- Oversee quality assurance cycles for new pages and updates, managing checklists to ensure no broken items go live.
- Facilitate communication between requestors and developers, translating business requirements into clear, actionable briefs.
- Assist the Head of Web in delivering web updates from the initial brief through staging reviews to final publication.
- Perform structured reviews of copy and user experience against brand guidelines and conversion best practices prior to development.
- Support conversion rate optimization efforts by coordinating A/B test setups, documenting hypotheses, and monitoring results.
- Maintain a log of live issues, quick wins, and conversion insights to inform future roadmap planning.
- Generate regular status updates and pipeline reports for the Head of Web and marketing leadership.
Requirements
- 3–5 years of experience in web operations, digital project management, or web coordination.
- Strong understanding of website architecture, CMS workflows, and basic HTML/CSS literacy.
- Solid knowledge of conversion fundamentals, including CTAs, landing page structure, and form optimization.
- Proven ability to manage multiple concurrent workstreams with competing priorities.
- Experience coordinating between technical teams (developers) and non-technical stakeholders (marketing, content, design).
- Highly organized, process-minded, and proactive approach to work.
- Strong written communication skills.
Nice to have
- Experience with CMS platforms such as StoryBlok.
- Familiarity with SEO fundamentals and their intersection with web production.
- Hands-on experience with A/B testing or CRO tools.
- Exposure to UX principles or basic wireframing (Figma literacy a plus).
- Basic understanding of web performance metrics (Core Web Vitals, page speed).
Quelle: öffentlich zugängliche Karriereseite des Arbeitgebers. Batchly ist nicht der Arbeitgeber und steht nicht notwendigerweise in einem Vertragsverhältnis mit dem Unternehmen.