Head of Product - Consumer (Private Customer) (f|m|d) | 100% | Hybrid working model | Zurich Switzerland

Hypoguide AG · Zürich

Hypoguide AG seeks a Head of Product - Consumer to lead the private customer experience, driving growth and innovation in SMG Real Estate’s marketplace. Based in Zurich, this hybrid role requires 8–12+ years in product management with a focus on marketplaces and growth, and fluency in English.

In this role, you will lead the transformation of the consumer experience for both seekers and private listers, turning it into a key competitive advantage for SMG Real Estate. This is a high-impact product leadership position at the intersection of product, growth, and marketplace economics, directly influencing demand-side strategy and company growth.

Responsibilities

  • Lead a team of Product Managers overseeing the full consumer and private lister journey, from discovery to transaction.
  • Develop and execute a clear product strategy for consumers, based on marketplace factors like liquidity, trust, and conversion.
  • Improve key demand-side metrics such as engagement, lead quality, conversion, and retention.
  • Collaborate with commercial leaders to grow the private listers segment and unlock new value opportunities.
  • Shape team structure and ownership areas according to strategic goals, not legacy systems.
  • Set up OKRs and a structured operating rhythm to connect product initiatives with measurable business outcomes.
  • Foster a fast-paced, data-driven product culture using experimentation, analytics, and AI to reduce time to insight.
  • Mentor Product Managers to become top-tier leaders, enhancing product excellence, decision-making, and accountability.
  • Represent the consumer domain in executive and board discussions, influencing company-wide priorities.

Requirements

  • 8 to 12+ years of experience in Product Management, including leadership responsibilities.
  • Proven track record of owning and scaling digital products, ideally in marketplaces, classifieds, platforms, or consumer-facing businesses.
  • Fluency in English, which is the company’s business language.

Nice to have

  • Knowledge of German is beneficial but not required.
  • A degree in Business, Engineering, Computer Science, or a related field is helpful but not mandatory.

What the company offers

  • 30 days of annual vacation, with the option to purchase 10 additional days.
  • 40-hour work week with flexitime (maximum 45 hours).
  • Hybrid work model with remote work flexibility.
  • Extended parental leave: 18 weeks for maternity and 6 weeks for paternity or adoption.
  • SBB Half-Fare Card and first-class travel between SMG offices in Switzerland.
  • Gender-neutral pay and transparent career progression.
  • Choice of work devices: Mac or Windows laptop, and iPhone, Samsung, or Pixel smartphone.
  • Inclusive and innovative work environment where employee input is valued.

About the company

SMG Swiss Marketplace Group is a pioneering network of online marketplaces and a leading European digital company that simplifies people’s lives through forward-thinking and innovative products. The company is guided by core values: Better Together, Aim High, and Act Responsibly.

  • Commitment to innovation and simplifying daily life through digital products.
  • Values-driven culture centered on collaboration, ambition, and responsibility.
  • Inclusive and supportive environment where diverse perspectives are welcomed.

How to apply

Documents to submit:

  • CV

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