Area Sales Manager (Global region)

Secheron S.A. in Geneva seeks an Area Sales Manager for a global region. The role involves driving business growth in railway, renewable energy, and industrial sectors through client development, market analysis, and cross-functional collaboration. Candidates need technical engineering background, sales experience, and fluency in English with French or German preferred.

Secheron Hasler Group, a global leader in railway and industrial electrical systems, continues a 140-year Swiss tradition of innovation and quality. As an Area Sales Manager, you will support the company’s expansion by developing new business and managing client relationships across railway, renewable energy, and industrial applications.

Responsibilities

• Grow business by identifying new clients and managing existing accounts across railway, renewable energy, and industrial sectors.
• Work with sales, product, marketing, and other business units to align strategies and support product development.
• Organize and lead key meetings with potential clients to explore and secure business opportunities.
• Share market insights with product development and after-sales teams to improve offerings.
• Spot emerging market needs in railway, industrial, and renewable energy fields and help shape new product directions.
• Create business cases for products in collaboration with product line managers and sales teams.
• Plan product launches and market entry strategies with marketing and product teams.
• Offer technical guidance, support customer-focused initiatives, and promote Sécheron’s products on future platforms.
• Assess customer needs and deliver timely, tailored offers for products and services.
• Build and enhance after-sales service capabilities.
• Collaborate effectively with various internal departments.

Requirements

• Technical degree in Electrical, Electromechanical, Power Electronics, or Mechanical Engineering.
• Proven success in launching power products with international clients and influencing key stakeholders.
• Minimum 5 years of technical and sales experience in electrical equipment environments.
• Solid understanding of at least one sector: high voltage, railway traction, power transmission & distribution, renewable energy, or e-mobility.
• Ability to understand DC and AC power systems and related product requirements.
• Strong analytical, project management, and problem-solving abilities.
• Excellent communication, presentation, and negotiation skills.
• Capacity to craft persuasive technical communication strategies.
• Creative thinking and problem-solving experience.
• Ability to perform under pressure and meet tight deadlines.
• Fluent English (written and spoken); French or German is desirable.
• Willingness to travel frequently.

Nice to have

• Proficiency in French and/or German.

What the company offers

• Flat organizational structure with direct communication across departments and management levels, enabling fast decision-making.
• Full responsibility for assigned job tasks.
• Opportunities to take initiative and contribute to operational excellence, with support for personal and career development.

About the company

Secheron Hasler Group fosters a culture of direct communication and accountability. With a flat hierarchy, employees are empowered to take initiative and contribute to the company’s success, while enjoying autonomy and growth opportunities.

• Flat hierarchies encourage open communication across all levels.
• Employees are given full responsibility for their tasks.
• Initiative and contributions to operational excellence are actively encouraged.